Winter 2006

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Leveraging the GoldSim User Community

Rick Kossik
Principal
GoldSim Technology Group
rkossik@goldsim.com

Introduction

The GoldSim user community is quite diverse, with users in over 400 commerical, government and academic organizations worldwide. These organizations use GoldSim for a wide range of applications, including managing water resources, reducing environmental risks associated with hazardous and radioactive waste, modeling insurance risk, evaluating alternative business strategies, predicting disease transmission, optimizing mine and other industrial operations, and designing complex engineered systems, such as computer networks and space missions. GoldSim is also widely used geographically, with users in at least 25 countries around the world.

With such a wide range of applications and users, it is almost certain that someone out there has GoldSim modeling knowledge and experience that would be of value to you. The question is: how can you best leverage this?

Current User Statistics

Before discussing the varrious ways that you might leverage the GoldSim user community, it is useful to first briefly summarize what the current GoldSim user community looks like. Because of the broad range of GoldSim applications, it is necessary to group the various users into four general categories:

Radioactive Waste Management. This was the original application for GoldSim, and as such still represents one of our largest single categories of users. This community uses GoldSim to simulate the risks associated with existing and proposed radioactive waste management sites worldwide. In these kinds of models, GoldSim is used to model the migration of contaminants through the environment, and the resulting health, environmental and financial impacts.

Environmental Systems Modeling. This community is quite broad, but have in common that they are modeling the interaction of man with natural systems. (Radioactive Waste Management is actually a subset of this group, but due to the size of that group, its is split out here as a separate community). Applications include evaluation of water resource issues for municipalities, design and optimization of mining operations, evaluation of coastal resources, analysis of agricultural operations, ecosystem modeling, simulating disease transmission, and predicting the fate of pharmaceuticals and other compounds within biological systems.

Business Simulation, Strategic Planning and Risk Management. This community focuses on using GoldSim for business and economic modeling applications. Applications include insurance risk modeling, strategic planning, financial analysis, risk analysis and management, cost modeling, portfolio management, Six Sigma, business process modeling, supply chain modeling, econometric modeling, and financial engineering.

Risk and Reliability Engineering. This is one of our newest communities of users, and although it is currently small, it is included as a separate category here because we expect it to grow significantly. This group uses the recently released GoldSim Reliability Module to simulate the reliability and performance of complex engineered systems over time. Applications include risk and failure analysis, reliability and maintainability analysis, systems engineering, vulnerability analysis, logistics, and material management.

The current breakdown of users in these four broad communities (in terms of the percentage of organizations using GoldSim for a particular type of application) is shown below:

Where are these users? They reside in over 25 countries worldwide. The current breakdown of our current commercial and government users (in terms of the percentage of organizations using GoldSim in different parts of the world) is shown below:

Existing Ways to Leverage the GoldSim User Community

Currently we provide two ways to leverage the knowledge in the GoldSim User Community:

Annual User Conferences. The primary purpose of the annual user conference is to facilitate communication between members of the GoldSim community. The conference typically features papers, poster sessions and plenty of opportunities to meet and socialize with other GoldSim users.

Model Library. The purpose of the Model Library (in the GRC section of the GoldSim website) is to provide a forum for users to easily share models. Currently, most of the models in the Library have been contributed by GoldSim staff. As will be discussed below, however, we will soon implement a program to encourage the broader community to share models.

New Ways to Leverage the GoldSim User Community

In an effort to improve the ways that you can leverage the GoldSim community, in the next several months, we will implement several new features/programs to facilitate communication within the community:

Online User Forums. We plan to host an online user forum so that users can exchange questions and comments directly. GoldSim staff will regularly monitor the forum in order to provide answers and help connect various users.

Incentive Program for Model Library. We plan to implement an incentive program to encourage more users to contribute models to the Library. The incentive program is likely to involve gift certificate awards for contributed models (e.g., to Amazon.com) and/or discounts on future GoldSim products and services.

Distribution Platform for Third-Party Custom Elements. As mentioned elsewhere in this Newsletter, later this year we hope to add a new feature that will allow users to create a complex model in a Container, and then "encapsulate" the Container. Encapsulation involves locking the Container so that no one can look inside at all (without a password), and building a custom user-interface for the Container (listing inputs and outputs). An encapsulated Container will effectively be a custom element that can be reused and distributed. Users may be more willing to distribute models if they can protect their intellectual property, and perhaps even be compensated to some extent if someone wants to use the custom element. Encapsulated Containers should facilitate both of these concerns, and the GoldSim website could provide a platform for helping users to distribute their custom elements.

Suggestions?

Do you have any suggestions for how we can help you to better leverage the GoldSim community? If so, I'd love to hear from you. Please contact me directly at rkossik@goldsim.com.